Category Archives: Digital Marketing

SEO and it’s Evolution

 Search Engine Optimization has become an all encompassing term for website maintenance, content writing, and more. Over the last 20 years, SEO has grown along with search engine algorithm changes. Initially, SEO aligned very closely with web development. Making sure that a website’s code is crawlable and indexable was the main goal. Some of […]


Utilizing Digital and Print Marketing Together

As a business owner, you may be considering how to best market for your business. There are so many different ways to get your business out there these days. The most popular being digital marketing. You may be tempted to consider only digital marketing and focus on services such as website development, SEO, social media management, […]


Forms of Ad Agency and Marketing from POGO

Advertising and marketing can be a lucrative investment if that investment is made in the right places. When you give us here at POGO Marketing ad agency, we will provide you with the best plan for your business. A lot of different factors can play into the success or failure of advertising including target audience, […]


Graphic Design Helps your Offline and Online Presence

Whether you are looking for someone who can design print materials such as brochures, postcards, or posters, or someone who can design materials for online use such as a logo, a website, or social media posts, we here at POGO Marketing can help! We pride ourselves on having the experience to keep up with trends […]


How to Stay on Top of SEO for 2019

Stay One Step Ahead: SEO for the Holiday Season It’s important to know that SEO is constantly changing; it can even change from one day to the next. In order to have the best optimization for your website, you need to do research. Looking at past and current trends will allow you to stay a […]


Staying on top of Social Media

News came today that Google + is going away. The reason was two fold…a privacy breach affecting half a million users and the plain fact that no one really uses it anymore. READ MORE HERE: http://www.latimes.com/business/technology/la-fi-tn-google-plus-20181008-story.html So how do you know what social media platforms are going to stick around? What is going to be the […]


Is Social Media Right for Your Business?

A question (and a comment) we hear a lot from potential digital marketing clients goes as follows: “Is Social Media really for me? I don ‘t see how Facebook could really help me.” We understand why people could think this. Many people aren’t even on social media personally, why would they be on it for […]


THE Digital Marketing Trend as We Head Towards 2019

It’s not to early to be thinking about your marketing plan for 2019. As we creep closer to the 4th quarter of 2018, you may be budgeting for 2019 for digital marketing. So what are the trends? Or, more importantly, is there a BIG trend we should be watching out for? The Digital Marketing “Trend” […]


Thinking Ahead: An Ideal Comprehensive Marketing Plan for 2019

While it is only mid-2018, it is a great time for a marketing budget review. It’s also a great time to look ahead to 2019 and start working on the idea comprehensive marketing plan for your business for 2019. So what is that going to look like? Does it vary from business to business? Here […]


What is the Mobile-First Index?

As you may (or may not) know, mobile devices are sort of taking over the world.  So it seems just what you’d expect to see Google and other search engines prioritizing mobile over desktop website traffic, right? Here is a statistic for you: Based on information from StatCounter Global Stats, in June of 2018 52.52% […]


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